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Content
Tip: Whether
you are writing content from scratch or improving already
existing content, make sure to Keep your website goals in
mind and then develop / improve content.
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The www is flooded with information and a simple
search on any of the Search Engines like Google, Yahoo or MSN is bound to
display numerous results in the form of websites just waiting to be read.
No prizes for guessing that content on these websites play the most
important role in getting the message across. Since time is less, content
on a website should be concise and to the point, giving the visitor the
right information quickly.
A Web
Content Writer is someone who is assigned the task of writing content
exclusively for websites. Web Content basically refers to factual
information for e.g. features or benefits of a product, service or an
idea.
Job
Description: What
does a Web Content Writer Do? |
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The responsibilities of a
Web Content Writer can include
the following:
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Writing
web content for websites / portals from scratch.
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Editing
and Proof reading content once written.
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Writing,
editing and proof reading copy for client projects based on the material
supplied by them.
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Writing
product descriptions, brand support material etc.
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Proof
reading, editing and writing content on a regular basis for building up
the website including informative short articles.
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Profile
/ Skills required: |
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Content is definitely the
most important element on any website making the job of a
Content Writer very important. Most Companies who are looking to hire a
Web Content Writer (full time / freelance -
Benefits of Hiring a
Freelance Content Writer, India), watch out for the following
skills and traits :
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A graduate with a good command
over the English language.
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A flair for writing with an
understanding of what works on the internet.
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An ability to work in a team
with good communication skills.
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An effective writing style
that is fresh, consistent and customer friendly. A knack for editing and
proof reading with good research skills.
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Ability to write in a variety
of formats and styles for multiple audiences.
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An understanding of keywords
and meta tags - Ability to write web page titles, meta tag descriptions,
alt tags for images etc.
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Experience with a publishing
house can be an added advantage.
Organisations belonging to all
major industries - Travel, Health, FMCG, Finance etc, hire
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