Say More With Less:
page content should be concise
span of online readers is limited. Make sure your home
page content creates a positive impact on your readers quickly
and effectively. Do not write long stories as online visitors
don't have the time or the inclination to read too much. Instead,
it is a better idea to say what you need to say without being
repetitive or verbose.
Impress & Attract
content should be attention grabbing
most of your website visitors reach your website through
a Google Search,
the content on your website home page should be such
that grabs the reader's attention and holds them to
of keeping visitors glued to your site is on the home
page / landing page of your website. A lot of people
will press the back button and move out of your site
if what they read is not convincing enough.
with your Website's Theme
content should add value to your website
your home page, pay attention to all aspects of design, graphics
and content. Do not waste critical space on your home page
by adding unrelated images and long, looped Flash banners
that do little for your web presence. Instead, strike a balance
between the use of images and well written, focussed &
relevant SEO content.
use of Text Links
should have textual links to important pages on your website
An important part of content
writing is the use of sensible textual linking. To create
a well balanced, SEO website, try to make intelligent use
of words and key phrases and link them to relevant inner pages.