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Are You
Scaring Visitors Away From Your Web site Instead of Attracting Them To It?
Have you
ever wondered why your "perfect" website is not generating the kind of
traffic you hoped it would? Time for a reality check! Maybe your website
isn't as perfect as you thought! Heart broken? Don't be it's not too late
to correct those mistakes...Begin Now!
Here are some of the most common mistakes people make while building their
websites:
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1.PAGE
CANNOT BE FOUND : Broken links and dead
links can cause a lot of damage to your website. Make sure
all your links work - There is nothing more annoying to your
visitors than clicking on a link only to find a 'page cannot
be displayed' error message!
2.PAGE UNDER CONSTRUCTION
: Don't put a link on your site that takes
you to a 'page under construction!' Put the link on the site
when you have something to offer. Don't toy with your visitors'
time, patience and emotions!!! Oh! And please take off that
annoying 'page under construction' logo right NOW!!!
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3.MULTIPLE
POP UPS : Pop ups
should be used wisely, if at all! Don't drive your visitors crazy
with multiple pop-up windows flooding their screen. They will never
forgive you for the time and effort they had to waste in closing
those pop-ups!!!
4.BLACK
/ GARISH LOOKING BACKGROUNDS : Avoid using black
as your page background color. It not only makes it difficult to
read the content on your website but also makes your site look illegal
and spammy! Make sure that your site conveys useful information
to your visitors and in the process convinces them that you are
worth doing business with.
5.ILLEGIBLE TEXT : Make
the content on your website easy to read, grasp and follow. Use
font sizes that will not strain the eyes while reading. The content
should gel well with your overall page format. Use slightly bigger
and bold text for main headings as compared to your body copy.
6.LARGE HEAVY IMAGES :
If you want to use images on your website, make sure to
optimize your image size as much as possible. Do not make your site
heavy by using big images that take ages to download. Avoid using
background images on your web page. They look shabby and interfere
with the user's experience of browsing through your site. Too many
moving logos, rotating images and other add-ons can work negatively
for your site. So be careful not to overdo.
7.FLASH INTRO'S WITH NO
ESCAPE : If you want to use a flash introduction
on your site, go ahead use it. But do not forget to provide a "SKIP
INTRO" or "HTML Site" link as an option along with
your flashy flash movie!! Be thoughtful! Think of all those visitors
who want to skip right through to the real information on your site.
This way you have a nice intro running for those who care to see
it and a direct link to your site for those who don't.
8.LONG NEVER ENDING PAGES:
Avoid making your pages too long : It is very frustrating
for visitors to your website to scroll down endlessly each page
to read what you have to say.....What adds to the problem is when
you have badly laid out content. Don't make them hunt for information
- lay it out well, structure it.....
These are just some of the mistakes to watch out for....don't forget that
building a good website is an on going process...so hang in there and all
the best!!
About the Writer
Akanksha is a Freelance Web Designer and content Writer. She has
written Search Engine Optimized content for various websites including
research based articles on numerous topics ranging from travel to fashion,
eye care etc.
akanksha_sinha@hotmail.com
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