Sources for Recruiting Sales Staff
refers to employing the right kind and the right number
of sales personnel for a sales job. Since recruiting is the
first step in the placement of a candidate, it holds a lot of
importance and must be done properly.
to Edwin B Flippo -
Recruitment is the process of searching for prospective
employees and stimulating them to apply for jobs in the
organization. It is therefore clear that, recruitment
is the process by which suitable sources of manpower are
identified to meet the manpower requirement of a sales organization.
Sources Within the Company
Sources of Recruitment Outside the Company
Institutions / Universities - This is a favourable choice
for most organisations who are looking for fresh talent. Company
heads approach colleges, universities and Institutes of repute
and conduct campus interviews. Such 'on the campus'
recruitment is done once a year. Training is provided to the
prospective candidates during vacations to give them background
Portals & Websites - Job websites are a good
source of recruitment. Prospective job seekers register themselves
with these websites and offer their resumes online. Employers
looking for suitable candidates make use of these websites
to reach suitable job seekers. Some popular websites include
123oye.com, monster.com etc.
of Competing Companies - The sales people in competing
companies act as a logical recruiting choice since they
already have relevant sales experience and require minimal
training. However, such sales staff have to be offered higher
salaries to convince them to leave their present employment.
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